PRWeek US
Target Green

Ikea bags green

Mona Liss, director of PR for Ikea US, will be participating in our Consumer panel at the Target Green conference on May 10th.

The company just launched a program in the US to charge consumers for the plastic bags they use at the store. Today’s New York Times includes a supplement on green business, with Ikea as one example of a company that is taking the debate to the consumers.

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